Key facts
The Certified Specialist Programme in Legal Marketing for Small Businesses offers participants the opportunity to gain expertise in promoting legal services effectively. Through this program, individuals will learn to develop tailored marketing strategies, enhance client acquisition techniques, and improve brand visibility within the legal industry.
Upon completion, participants will possess the necessary skills to create targeted marketing campaigns, optimize online presence, and leverage social media platforms to attract potential clients.
This programme is designed to be completed in a flexible, self-paced format, allowing learners to balance their professional commitments with their education. The duration of the course is approximately 10 weeks, with a total of 50 hours of instruction.
Participants will have access to comprehensive learning materials, practical assignments, and expert guidance to support their learning journey.
The Certified Specialist Programme in Legal Marketing for Small Businesses is highly relevant to current trends in digital marketing and client acquisition for legal professionals. As the legal industry continues to evolve, having a strong online presence and effective marketing strategies are essential for small law firms and individual practitioners.
This programme is aligned with modern marketing practices, focusing on leveraging digital tools, optimizing websites for search engines, and utilizing data analytics to drive business growth.
Why is Certified Specialist Programme in Legal Marketing for Small Businesses required?
| Year |
Number of Small Businesses |
Percentage of Small Businesses |
| 2018 |
5.7 million |
99.9% |
| 2019 |
5.9 million |
99.9% |
| 2020 |
6.0 million |
99.9% |
Certified Specialist Programme in Legal Marketing plays a crucial role in today's market, especially for small businesses. With
99.9% of small businesses in the UK facing legal challenges, having specialists with
legal marketing expertise can make a significant difference. The programme equips professionals with the necessary skills to navigate the complex legal landscape and effectively market their services. In an increasingly competitive market, small businesses need to stand out and attract clients, making
legal marketing skills essential. By becoming certified specialists, professionals can enhance their credibility and demonstrate their expertise to potential clients, ultimately driving business growth. Additionally, staying up-to-date with the latest trends and strategies in legal marketing is essential for success in the digital age. The programme provides invaluable knowledge and tools that can help small businesses thrive in today's market.
For whom?
| Ideal Audience |
Statistics |
| Small business owners |
Over 99% of businesses in the UK are small or medium-sized enterprises (SMEs) |
| Legal professionals |
40% of legal professionals in the UK work in small firms |
| Marketing professionals |
Demand for marketing professionals in the UK is expected to grow by 10% by 2028 |
| Entrepreneurs |
Over 660,000 new businesses were started in the UK in 2020 |
Career path
