Key facts
Our Graduate Certificate in Crisis Communication and Change Management for Small Businesses equips students with the necessary skills to effectively navigate turbulent times and drive positive transformations within their organizations. Through this program, participants will master crisis communication strategies, change management techniques, and leadership principles tailored specifically for small businesses.
The duration of this certificate program is 8 weeks, with a self-paced learning format that allows working professionals to balance their studies with other commitments. Upon completion, graduates will possess a deep understanding of crisis communication best practices, change management frameworks, and the ability to implement strategic initiatives that foster resilience and growth in small businesses.
This certificate is highly relevant to current trends, as small businesses face increasing challenges in today's rapidly evolving business landscape. By honing their crisis communication and change management skills, professionals can proactively address issues, seize opportunities for innovation, and build adaptable organizations that thrive amidst uncertainty.
Why is Graduate Certificate in Crisis Communication and Change Management for Small Businesses required?
| Year |
Percentage of UK Businesses Facing Crisis |
| 2018 |
65% |
| 2019 |
72% |
| 2020 |
80% |
| 2021 |
87% |
The Graduate Certificate in Crisis Communication and Change Management is crucial for small businesses in today's market, especially in the UK where 87% of businesses face various crises every year. This program equips professionals with the necessary skills to handle communication effectively during times of crisis, ensuring minimal damage to the business's reputation and operations.
With the increasing frequency of crises such as cyber-attacks, natural disasters, and pandemics, small businesses need experts with specialized knowledge in crisis communication and change management. By completing this certificate, individuals can help businesses navigate through turbulent times, maintain customer trust, and emerge stronger from crises.
For whom?
| Ideal Audience |
| Small business owners looking to enhance crisis communication skills and navigate change effectively in the UK market. |
| Marketing professionals seeking to upskill and specialize in crisis communication strategies for small businesses. |
| Entrepreneurs aiming to optimize crisis management processes and drive positive change within their small businesses. |
Career path
